Hotel blogs are such an important part of any travel blogger’s arsenal, but they can be tricky to master. The competition is fierce out there, and you can’t just churn out uninspired material and expect it to take off like wildfire. To succeed with your hotel blog, you need to follow the lead of other travel bloggers that know what they’re doing and want to share their wisdom with you, just like this list of the top 10 hotel blogs out there right now!
1) What Makes a Great Hotel Blog?
Many different things make a hotel blog a great one. However, the most important thing is that the blog should be entertaining. The best blogs are those with an entertaining, engaging voice–one to which people can relate. Some blogs also give readers access to exclusive content or events–but this is only for luxury hotels. Finally, make sure you’re blogging about your hotel’s top features! If you don’t know what those are, ask your guests what they love about your property.
2) 1. Oyster
Oyster is a great resource for travelers looking for an unbiased, expert opinion on hotels. Their reviews are detailed enough that you can get a feel for the atmosphere of each property without feeling like you’re reading a sales brochure. For example, the site tells readers what type of room they should request based on their needs (a suite versus a standard room), as well as which amenities are worth paying extra for. If you’re not sure where to start, Oyster also has a built-in planner that allows users to narrow their search by location, price range, and ratings.
3) 2. TripAdvisor
TripAdvisor is one of the most popular hotel review sites on the web. Founded in 2000, TripAdvisor features almost 8 million reviews for over 200,000 places across the globe. But what does it take to be a top-rated hotel on this site? We took a look at some of the best-rated hotels from around the world and found out what it takes
4) 3. Fodors
Lonely Planet started in 1970 as a small publishing company that produced travel guidebooks. Lonely Planet’s first publication was Across Asia on the Cheap. Since then, they have grown into a global media company with offices in London, Oakland, Singapore, and Melbourne. In 2013, Lonely Planet sold over 120 million books through its various imprints.
Lonely Planet is also known for its online presence; from 2010-2013 they were listed as one of Time Magazine’s 50 Best Websites. They’ve also been voted among the top ten most popular travel blogs by Forbes Travel Guide for three consecutive years.
5) 4. Lonely Planet
Lonely Planet is one of the most popular travel blogs on the web, with over 3.4 million Facebook followers. They’re known for their in-depth reviews of destinations around the globe, with a focus on budget accommodation options. Their posts are usually filled with local tips from seasoned travelers who know what it takes to get off the beaten path. Lonely Planet was founded by British couple Tony and Maureen Wheeler in 1973 when they published their first guidebook across Asia. Today, they have over 220 employees working at offices all around the world–including Sao Paulo, Manila, London, Washington DC, and Melbourne–and publish books that cover more than 200 countries and territories.
6) 5. Travelocity
In addition to being a leading search engine, Travelocity is an informative source of travel deals. Use this site as your one-stop shop for hotel deals, flight deals, vacation packages, and car rentals. Travelocity also has hotel reviews from previous guests, so you can read up on the pros and cons of any property you’re considering. This site is perfect for people who don’t have time to visit every site individually.
7) 6. Expedia
Expedia is the world’s largest travel site*, so you know they are on top of their hotel blogging game. They offer a variety of content, from hotels in a particular city or country where you might be visiting reviews from experts. One of Expedia’s most popular posts is How To Survive A Family Vacation. It’s an easy read with some great tips for keeping everyone happy while traveling.
You can also take advantage of Expedia’s blog by reading what other people have written about their experience at the hotel you’re considering. This can help you decide if the hotel offers what you want before making a reservation.
*as measured by revenue
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8) 7. Marriott
Marriott’s blog posts are informative but also have a personal touch. It’s as if you’re hearing what the Marriott team has to say about their work, life, and travel. Marriott also does a great job of getting readers involved with contests, sweepstakes, and polls. One of my favorite posts from the hotel blog is 10 Things We Want in our Room. The post is filled with requests for everything from extra pillows to laundry service. If you’re looking for inspiration on how to make your hotel blog more creative, take a look at the Marriott website.
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9) 8. Hilton
Hilton Worldwide is a global hospitality company that owns and operates more than 5,000 hotels across the globe. They offer various benefits for those who are members of their rewards program. Hilton offers a plethora of helpful tools including travel agents, a mobile app, online booking, concierge service, a loyalty program, e-travel services, and more. Members earn points for every dollar they spend on stays at any Hilton hotel worldwide or through certain partners such as Hertz or Amtrak; every 100 points can be redeemed for $1 off a stay of 50 nights or less at any participating Hilton hotel. Members can also redeem points for flights with Delta Airlines or JetBlue Airways with just 40,000 points.
10) 9. Choice
Choosing the best hotel blog for you may be a tricky decision. To help, we’ve compiled a list of the top ten hotel blogs that offer unique perspectives on hospitality. From reviews to creative content, these blogs will make your stay in any hotel better than ever. Whether you’re looking for something new or want some inspiration for the next time you travel, these blogs will provide great material for both leisure travelers and business professionals alike.