MBA in Marketing is one of the oldest disciplines of management study and is pursued by a large of students not just in India but abroad as well. This field is popular given its relevance in the job market.Todayevery big entity requires a marketing team that can push their brand in the market through various activities, branding, campaigns, etc. The advent of digital marketing has further propelled the popularity of this field of study. MBA in marketing trains you for a career beyond marketing where you can work across sectors such as consulting, general management, and entrepreneurship.
But doing a mere MBA degree is not enough. That’s why to fill in the gap many universities are offering courses that are of global relevance and prepare a student for a global career. There are multiple B-Schools in India but one of the premier MBA colleges in Rajasthan, a state which is considered to be an abode of education, is JK Lakshmipat University (JKLU).
Let’s trace the reasons why:
JKLU not just provides an MBA but it offers Pinnacle MBA which is a one-of-a-kind reimagined programme designed by experts from higher education, management studies, business and to offer the right blend of academics, experience, and experimentation to the students. It is considered India’s most experiential MBA Programme. The University believes that every individual should be allowed to train themselves both personally as well as professionally, in the domain of their choice. The programme also offers optional certification from the Wharton School, University of Pennsylvania, USA. This programme stands out from conventional education with a pedagogy that digs into experiential learning, multidisciplinary learning, and leadership. Today, any university that gives a touch of international exposure gains a lot of traction from students all over.
In Pinnacle MBA you will be given:
- Experiential projects and start-up studio
- Multidisciplinary learning with business, technology, and liberal arts
- Individual mentorship by senior industry leaders
- Expert faculty and senior practitioners
For pursuing an MBA in any premier university, a candidate will be first shortlisted after consideration of their merit-based onthe score in CAT/MAT/CMAT/XAT/ATMA, their previous academic records, and preliminary interactions with the admissions team.
Pursuing an MBA from a top-tier university will help you understand the business and financial implications of any organisation; equips you to take technical decisions and design overall strategy and trains you with communication and interpersonal skills associated with building and leading diverse, cross-functional teams. On the other hand, with the amplying fad about MBA amongst the millenials, some of the mediocre colleges have also started offering this PG degree in management. Hence, sometimes the students are conned by such institutions and fail to nurture in professional life. It is highly recommended to choose a b-school carefully if planning to pursue an MBA. It is an expensive affair and more to it, gives your career a direction. In such a case, a good quality MBA becomes need of the hour for each aspirant.